Digital marketing optimization of B2B solution for marketing companies

Our client has a  B2B solution and selling it for marketing companies. So we work out in all target audience, competitors, define the location to target (we were targeting the whole world) and design effective ROI oriented marketing strategy.

What marketing channels we used?

1. Google Ads (searching + display campaigns);
2. Email marketing (Gmail campaign);
3. Linkedin Ads;
4. AdRoll remarketing;
5. Quora ad targeting;
6. Bing Ads;
7. Twitter Ads.

Here are our results comparing to the first month of promotion:

• Site traffic ↑ 786.32%
• Number of conversions ↑ 208.61%
• New users ↑ 795.53%
• Associated Conversions↑ 51.85%

Case_for_B2B_solution_Areanda